Optimizing your
rankings in search engines

SEO is important because it helps a website to be found better by potential customers. Through an optimized website, companies can increase their audience, increase traffic to their website and ultimately generate more sales.

The most important factors for good SEO include content quality and relevance, keyword optimization, website structure and navigation, website load time speed, mobile usability, backlinks from other websites and technical optimization of the website.

SEO is not a short-term strategy and it may take some time before the effects can be measured. The exact time depends on various factors, such as the scope of optimization, competition in the industry and the current position of the website in search results. However, as a rule, companies can expect the first results within 3-6 months, while it may take several months or even years for full SEO optimization.